We read a lot of books here at Lost Boy Entertainment. We are always looking to improve our business and well-being. Here are our favorites:
I Will Teach You To Be Rich
This is the best book for getting your personal finances in order. What seems overwhelming, is made fun and simple. You'll learn which banks to use, the best credit cards, how to invest, etc. You'll become your own financial advisor.
The 4-Hour Workweek
You'll learn how to spend your time and money more efficiently. Right now if you got a root canal, you'd walk into your local dentist office and pay $3k. After reading this book, you'll fly to Thailand, walk into a dentist office where they speak perfect English, have the surgery for $300, stay at a beach-side resort all week while recovering, and then return home to tell all your friends how well-traveled you are. You can live the millionaire lifestyle without being a millionaire.
Never Split The Difference
The former lead FBI hostage negotiator teaches tactics to use during your business deals. Need I say more?
This book is written by one of the founders of Pixar. In addition to telling the history of Pixar, the author wanted to tell his insights on how a businessman runs a creative company.
Getting Everything You Can Out Of All You Got
Teaches you easily executable philosophies on how to increase your margins.
The Power Of Habit
Dives into how routines shape our lives and what we can do to change our habits for the better. It's scary how much of our lives are simple routine patterns.
Why We Buy: The Science of Shopping
Instead of marketing, this focuses on the merchandising. How customer patterns and tendencies, combined with a store's layout and a product's position on the shelves, all contribute to getting a sale.
Confessions of the Pricing Man
Discusses how to effectively set your prices and the impact it has on your customers and business. Probably the most important, yet most overlooked, aspect of running a business.
Freakonomics / SuperFreakonomics
Steven Levitt & Stephen Dubner
A classic book and it's sequel. You'll gain new perspective on your surroundings. These authors apply economics to fun and bizarre topics to uncover hidden truths.
The Tipping Point
Tries to determine what causes things to go viral and how to push your brand awareness over that initial hump.
Gets to the bottom of whether or not your gut instinct is actually accurate.
What makes Bill Gates so successful? Well he's super smart. But we know lots of smart people and they aren't nearly as successful. So what makes people super successful?
What the Dog Saw
Before this author was pumping out books, he wrote various insightful articles for the New Yorker. This is a collection of those articles.
Talking To Strangers
Dives into how we interpret body language and how first impressions can often be read incorrectly.
While this might be more of a board game specific book, it's still a fun read for anyone interested in how the mind works. The math and sociology behind board game mechanics are explored.